Having successfully utilised the virtual reality home tour to market developments such as our Nine Elms Riverlight project, Strawberry Star are in full agreement about the benefits of this technological advancement.
We would even go so far as to say that for overseas buyers, particularly those looking to make an investment purchase, virtual footage of interiors, tours of serviced apartment-block facilities and a 360 view of the surrounding area are an invaluable way of whittling down your shortlist without ever visiting the actual location. This, combined with the services of an agent who understands your property portfolio needs implicitly and acts as your “dedicated person on the ground”, could be all that you’ll need to make a successful investment.
For the home buyer however, an accompanied viewing with a knowledgeable agent is irreplaceable. Virtual tours certainly have their place in refining your list of possibilities and will make your property search both cost-effective and convenient. For now though, nothing can replicate that sense of belonging that a buyer feels when they walk into the property they will go on to buy. And witnessing that discovery of “the one” is an enjoyable moment for us too.
Virtual reality takes a user into a 3D world. It is based on the same technology used for decades in flight simulators, where you can pretend to fly an aeroplane. Now, software companies and designers are taking photos or videos of homes on the market that are then turned into 3D immersive worlds. They can be entered via an app, a virtual reality headset or a website.